Direct messages that turn your LinkedIn network into pre-orders.

Structured outreach, written and sent to the right people in your network, so your book launch starts with sales instead of silence.

Cover of Beyond Belief by Nir Eyal with Julie Li
$21,000 in sales for Beyond Belief

Recent result: Beyond Belief by Nir Eyal

Beyond Belief was put in front of the readers most likely to buy it, one personal message at a time. The result: $21,000 in sales, and a campaign that helped power the book onto the New York Times bestseller list.

$21,000
in sales
10%
conversion rate
bestseller list
Nir Eyal
“Liam’s campaign was a great help in driving up presales for Beyond Belief.” Nir Eyal, author

How it works

  1. Define the audience

    The people in your network most likely to buy and share your book are identified.

  2. Write the messages

    Outreach tailored to that audience is drafted, with you or independently.

  3. Send by direct message

    Messages are sent to your key LinkedIn connections one by one.

Two ways to work together

  • Co-written

    Messages are built together so every line sounds like you, and the sending is handled for you.

  • Fully managed

    The whole campaign is written, sent and managed for you, while you focus on the launch.

Other services

Beyond launch campaigns, services are available to keep your LinkedIn account and online profile in order.

  • Connection request management

    Connection requests pile up fast, and nobody wants to sort through them one by one. Requests are cleared and kept tidy every day, so you can focus on what matters. All that's needed is a simple set of criteria for who to accept or decline. It doesn't have to be detailed, and borderline requests can be left for you to decide.

  • Inbox management

    A busy account means a busy inbox. The noise is filtered out, and a summary of the important notifications is emailed to you at a time you choose each day.

  • Connection removals

    Close to your connection limit and want room for new opportunities? Redundant connections are removed from your account based on criteria you provide.

  • Wikipedia editing

    Content on your personal Wikipedia page can be added and edited so it reflects your current brand and work.*

* All changes are subject to approval by Wikipedia's moderators.

Launching a book soon?

Share the title and launch date to find out how a similar campaign could work for you.

Email Liam